At Defentac® Laser Light Combo, Light, Laser Charger, we respect the privacy of our users and are committed to protecting it. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website or purchase our products.
Collection of Personal Information
We collect the following categories of personal information about you:
- Contact information such as your name, email address, phone number, and postal address when you create an account, make a purchase, contact us via email or our contact form, or sign up for our newsletter.
- Payment information such as your payment card number, expiration date, and billing address when you make a purchase. This information is processed by our payment gateway provider and not stored on our servers.
- Product preferences such as items added to your cart or wishlist to provide you with personalized product recommendations and special offers.
- Website usage information such as pages visited, clicks, referring site, search terms, and date/time stamp to analyze site traffic and usage. This data is collected via cookies, web beacons, pixels, and other technologies.
- Correspondence such as information provided by you when you contact us via email, our contact form, or social media.
Use of Personal Information
The personal information we collect is used for the following purposes:
- Account creation and administration such as creating and managing your online account, processing orders and returns, and communicating with you about your account.
- Order fulfillment such as processing, shipping, and delivering your orders, sending order and shipping confirmations, and contacting you about your orders.
- Marketing communications such as sending promotional emails about new products, special offers, and other news about our store. You can opt-out of these communications at any time.
- Product development such as improving and personalizing your shopping experience, displaying personalized content and product recommendations, determining product demand, and analyzing site usage and sales data.
- Security and legal compliance such as detecting and preventing fraud, resolving disputes, troubleshooting issues, enforcing our policies, and complying with legal requirements.
- Business operations such as managing our store, tracking inventory, analyzing market trends, and performing data analytics to improve our store’s performance.
- Correspondence to respond to any comments, questions, or concerns you may send us and provide customer support.
Disclosure of Personal Information
We may share your personal information with the following parties:
- Service providers and contractors to assist with order fulfillment, payment processing, marketing, advertising, data analytics, customer service, website hosting, maintenance, security, fraud detection, legal services, and other business operations. These parties are only provided with the information required to perform their functions and are contractually bound to keep the information secure and confidential.
- Payment gateways and processors to facilitate payments, process transactions, and prevent fraudulent activity. This may require providing necessary account and transaction information.
- Shipping providers to deliver orders and facilitate shipping. This requires providing relevant contact and order information.
- Law enforcement, government agencies, and courts to comply with warrants, subpoenas, audits, investigations, inspections, reporting requirements, or other legal obligations.
- As part of a merger or acquisition if we sell or transfer all or part of our business assets. Customer information may be one of the business assets involved in such a transaction. The new owner will have the right to continue using your personal data but only in ways consistent with this policy.
We do not sell, trade, rent, or otherwise disclose your personal information to third parties except as described in this policy. Any third parties receiving your data are required to keep it secure and confidential and only use it for the purposes stated.
Your Rights and Choices
You have the following rights and choices with regards to how we handle your information:
- Opt-out of marketing communications by following the opt-out or unsubscribe instructions in the communication. You can also contact us to have your contact information removed from any mailing lists.
- Access, update, correct or delete your account information by logging into your account or contacting customer support.
- Cookies and tracking technologies can be disabled on your browser but this may affect the functionality of our website.
- Ad networks may allow you to opt-out of targeted advertising practices. Please refer to their privacy policies for instructions.
- Promotional communications are optional and you can opt-out by contacting us. Note that certain communications such as order confirmations, shipping notifications, or customer service messages are considered transactional and necessary for all users.
If you have any privacy-related questions or requests, please contact us and we will do our best to assist you. You can also file complaints with your local data protection authority if you feel your rights have been violated.
Data Retention and Account Deletion
We retain personal information as long as required to fulfill our legal or regulatory obligations and for our business purposes. We may retain some data even after account deletion to comply with laws, prevent fraud, collect fees, resolve disputes, troubleshoot issues, assist investigations, enforce our terms, or take other actions permitted by law.
Deleted accounts cannot be restored or reactivated. When you delete your account, your public activity on our site will remain visible. However, profile information and other personal data associated with your account will be permanently removed within 30 days of account deletion.
Cookie Policy
We use cookies and similar technologies on our website and mobile apps to collect usage data. Cookies are small text files containing a string of alphanumeric characters that are downloaded and stored on your computer or mobile device when you access certain websites.
Here is a list of the main cookies we use and their purpose:
- Strictly necessary cookies – These are required for basic site functionality and security features. They do not collect or store any personal information.
- Preferences cookies – These cookies allow our website to remember customized settings chosen by you such as language, region, etc. No personal information is collected.
- Statistics cookies – We use analytics services like Google Analytics to help us understand how visitors interact with our website. It collects anonymous information such as number of visitors, pages visited, bounce rates, traffic sources, etc.
- Marketing cookies – We use advertising services to show you personalized offers and ads on our site as well as other sites. These cookies collect information about your browsing habits in order to make advertising relevant to you.
You can manage cookie preferences and opt-out of non-essential cookies in your browser settings. However, restricting cookies may impact the functionality of our website.
Security of Personal Information
We take reasonable administrative, technical, and physical safeguards to protect the confidentiality and security of your personal information against loss, theft, unauthorized access, disclosure, or misuse. Measures include firewalls, data encryption, physical access controls, and information access restrictions for employees.
While we strive to protect your data, no website or system can be 100% secure, so we cannot guarantee the absolute security of your information. We are not liable for any unauthorized access or loss of personal information beyond our reasonable control.
Children’s Privacy
Our store and this website are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13 without parental consent. If we become aware that a child under 13 has provided us with information without parental consent, we will take steps to delete the information. Contact us if you believe your child has submitted personal information so we can take necessary action.
Changes to this Policy
We reserve the right to amend this Privacy Policy at any time to reflect changes in the law, our data collection and use practices, or the features on our website. The revised Privacy Policy will be posted on this page. Please check back frequently for updates.
Contact Us
If you have any questions about our Privacy Policy or concerns about how we handle your information, please contact us by email at [email protected].
This Privacy Policy was last updated on March 1, 2023.